Simplex Fire Alarm

With Simplex, we made the TrueAlert Es the most widely used fire alert system.

We partnered with Simplex, now SimplexGrinnell, a global company specializing in fire protection systems, to create the concept and direction for the TrueAlert Es, the most widely used fire alert system in the world.

Creating a visual language

Creating a visual language

Our team designed the concept and direction for Simplex Grinnell’s entire family of alert systems. We did this by creating a visual language for fire, smoke and security.

Using working prototypes, we met with focus groups to collect data about how people best respond to fire alert systems. The end result: an iconic fire alert system that’s used everywhere from Airports to the RISD Museum.

Making safety easy.

Working with SimplexGrinnell, we designed TrueAlert ES as a highly flexible, cost-effective alert system that’s easy to install, maintain and expand.  It provides better protection, more value and lower costs for engineers, installing contractors and building owners.  This makes it a great tool to advance safety and security of the places we live, work and play.

Natural Fiber Chair

Natural fiber composite chair

We collaborated with BASF, a worldwide chemical company, and Seth Stem, a professor at RISD, to produce a handsome lounge chair made from a natural hemp fiber composite and water-based acrylic resin.

Demonstrating possibilities

We produced the seat and back of this large lounge chair to demonstrate the properties and possibilities of natural fiber composite. We wanted to challenge status-quo assumptions about what hemp fiber composites could be used for and to create a template to replace plastics. The end result is a durable, comfortable, and handsome chair that helps to push safer, eco-conscious solutions into the market.

Demonstrating possibilities

We produced the seat and back of this large lounge chair to demonstrate the properties and possibilities of natural fiber composite. We wanted to challenge status-quo assumptions about what hemp fiber composites could be used for and to create a template to replace plastics. The end result is a durable, comfortable, and handsome chair that helps to push safer, eco-conscious solutions into the market.

Designing from the ground up.

Our team designed the 3D-model geometry and machined the aluminum mold for the BASF Hemp Chair completely in-house. We created the initial manufacturing methods and systems for its production.

Designing from the ground up.

Our team designed the 3D-model geometry and machined the aluminum mold for the BASF Hemp Chair completely in-house. We created the initial manufacturing methods and systems for its production.

Improving environmental outcomes.

The BASF Hemp chair is made from a natural hemp fiber composite and Acrodur, BASF’s water-based acrylic resin. The material contains 72% natural fibers, 22% more than average composites. The resin is free of formaldehyde and other hazardous chemicals. This means that when the fiber composite is heated and pressed into a form, it releases steam and not volatile organic compounds (VOCs) and nauseous odors released by most commercial resins. As we see it, a switch from plastics to fiber composite could mean a reduction of depletable resources and VOCs in manufacturing.

Philips Lightolier Lights

Philips Lightolier Lights

Tiffany Necklace Pendant

Tiffany Necklace Pendant

We developed the digital models as well as the production molds for this heart pendant.

Reed & Barton Tableware

Reed & Barton Tableware

Reed and Barton turned to Fulcrum for over a decade to digitally sculpt and prototype tableware.

Creating digital masterpieces.

We have worked with ornamental product,  jewelry, glass, hollowware, and plate ware companies

We collaborate and work alongside designers to turn ideas into prototypes and digital masterpieces.

K2 Bike Bag System

K2 Bike Bag System


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